Stale content on a business website presents a challenge for all modern businesses. Maintaining updated content is critical for professional presentation as well as gaining and keeping the trust of customers, employees and other constituents.
Unfortunately, the technical nature of creating websites means modifying content is typically an IT function. Generating and approving content however is often a business function outside of the IT department. This means to make a simple modification to update content, organizations must engage and coordinate efforts from several departments.
Content Management Systems solve this dilemma by separating content editing from website creation. A CMS provides a secure interface for content editors to create, edit and manage content while leaving the technical aspects of website management to the IT department.